

Professional proposal and brand support built for teams who already do great work.
We partner with contractors, specialty trades, and design firms to create clear, compelling submissions that reflect the quality of your business — without the scramble, second-guessing, or late nights.
✓ Branded, persuasive proposals
✓ Visual tools like resumes + project profiles
✓ Project photography that shows your work at its best

The Proposal & Brand Suite
Done-for-you proposal support that steps in like part of your team so you can stay focused on what you do best.
We write, design, and deliver clear, criteria-aligned proposals that reflect the quality of your work without the time suck, second-guessing, or staff overload. This isn’t generic copy-paste support. It’s clear, criteria-aligned content that speaks to what evaluators actually care about.
A simple, branded website built fast so you’re ready to show up online when clients look you up.
From org charts to branded resumes and project photos, we help you show up like a pro on paper and online.
A one-time setup that gives you branded templates, resumes, and profiles to jumpstart your proposal system, and supports other marketing initiatives.

We Know This World, And We've Got Your Back
Hi, I’m Alexandria, the founder behind Innova Essential. I’ve co-owned a construction business, built $32M proposals, and stepped into teams that needed someone who just gets it.
I know what it’s like to juggle bids, manage projects, and try to make things look professional when there’s no time and no team to do it.
Today, I offer that missing piece — proposal and brand support that’s flexible, strategic, and quietly reliable.
You won’t have to chase me, hand-hold me, or second-guess what’s being sent out.
You bring the expertise. I’ll make sure it shows.


What Our Clients Say
Your Mortgage Needs
Alex was so helpful in creating my website and my brand. She has such great ideas and is so creative. She is professional and she is kind. I would highly recommend her!
Envy Lashes
Alexandria is absolutely amazing to work with. She has done several web sites for me and always comes up with the most beautiful work! She is great to communicate with and gets the job done fast! Will be back for sure!
LC Logowear
Alexandria at Innova, with only ideas on my part put together 2 sites for our business. Both these sites are directed to employees of a national company, the first year of both sites being operational exceeded our projections. customer requests for changes were many and lack of focus on my part resulted in many changes on the fly all of which Alexandria handled so promptly. costs were reasonable and everything thoroughly professional. We are working on another business opportunity and when ready Alexandria will be the first call.





