About
At Innova Essential, we work with construction-focused companies and firms bidding on public and commercial sector work providing the proposal and visual support, such as graphic design and commercial photography, needed to stand out and win more work.
Our Story
Hi, I’m Alexandria — a designer, proposal strategist, and problem-solver with a deep love for helping businesses look and sound like the professionals they already are.
Like a lot of entrepreneurs, I’ve worn every hat at some point and figured most things out as I went. Graphic design and strategic writing wasn’t where I started, but it became the piece that tied everything together. It gave me the tools to help others bring clarity to their ideas, their messaging, and their client experience.
Over the years, I’ve worked with contractors, subtrades, and service-based teams who know how to do the work — they just need someone to pull it all together. Whether I’m writing proposals, designing brand materials, or streamlining systems behind the scenes, the goal is always the same: to make things clearer, easier, and more aligned.
Clients trust me not just to design, but to lead. To figure it out. To get it done. And to make their work look as strong as it actually is.
If you’re building something and want the back-end to finally reflect what you’ve worked so hard to create we might work well together.
Our Vision
Most entrepreneurs and high-level managers are caught in working an overwhelming number of hours just to keep the business running. Our vision is to give these individuals back some of their time, allowing them to dedicate it to life outside the business. Everyone needs room to breathe, and we're here to make that possible.
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Reclaim your Time
Having an external person view the business can provide great value. We get to know your staff differently and see things clearly without being influenced by how things have always been done. Our fresh perspective allows us to make insightful suggestions to help your business thrive.
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Offer a Fresh Perspective
When you're caught up in what you know and don't have the time or energy to explore alternatives, it can hurt your business. We aim to be your outlet for innovation, finding new ways to improve and grow. We're here to help you break free from limitations and drive your business forward.
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Innovate and Improve
Innova Essential will continue to evolve with our clients, always finding a way when you need assistance. Business is complex and demanding, and everyone deserves a helping hand. We will figure it out together and grow alongside you and your business. We're here to support you every step of the way.
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